Astrology for the
Business |
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Company Chart |
Companies
have had various motives for wanting their consitutional chart,
or a diagram for the moment of first business, to be cast. In
some instances management simply wanted the chart as a
decoration, something that could hang on the wall and serve as a
curiosity and topic of coincidental conversation whenever visits
were paid the company or guests were hosted. Other managers have
wanted to know whether the qualities of the moment were in
agreement with the company profile and market concept. |
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Business Meetings |
Executives
have applied astrology prior to important meetings to get an
overview of potential responses, the intentions, interest and
resources of the opposite party. I had lawyers consult me
regarding the appearance of specific cases. By charting
difficulties and potentials in advance it was easier to approach
the meeting with a strategy that promoted the desired outcome
and result. In some instances the time of an important meetings
was carefully selected and fixed in advance with the purpose of
avoiding trouble and to promote a prosperous agreement between
parties. |
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In Conference |
Astrology
was used as a conference element to see how participants would
respond to a different way of thinking. New approaches lead to
new perspectives. Focus may be put on the aspect of
entertainment, market orientation, individual potential or team
composition. |
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Advertisement
& Marketing |
For a
project to succeed, perfect timing means everything. To sell
well, your product presentation should have the ability to seduce
consumers - rather than drown them with detail. Astrology is a
symbol language that can reveal a "brand name" that
embraces both concept and approach. Astrology comes quite useful
in processes that require creative brain-storming. |
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Commercial value |
Astrology
sells and the examples are many. It is used to sell daily
newspapers and weekly magazines. The Norwegain Telenor used
astrology to market the introduction of new payphone services.
We find various products, telephones and boats that bear brand
names like "Gemini", "Jupiter", "Zodiac"
etc. At the Sandvika Cinema near Oslo, the theme of planets in
the sky is used to create a pleasant and unique interior
atmosphere. |
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